Privacy Policy

Last Updated: June 6, 2024

1. Introduction

We value our customers and understand the importance of your privacy. This Privacy Policy explains how we collect your personal information, why it is necessary, and how we use it.

2. Information We Collect

2.1. Personal Information: When you register an account on the Platform, we collect certain personal information from you, such as your name, email address, shipping address, and payment information.

2.2. Usage Information: We may also collect information about your interactions with the Platform, including the pages you visit, the products you view or purchase, and the searches you conduct.

2.3. Communications and Contact History: We collect your communications and contact history with us, including emails, text messages, service call recordings, chat and instant messages, and interactions on our social media channels.

2.4. Other Information: This includes any additional information you choose to provide, such as survey responses, participation in promotions, and other user-generated content.

2.5. Device Information: We may collect information about the device you use to access the Platform, including your IP address, browser type, operating system, and device identifiers.

2.6. Cookies and Similar Technologies: We use cookies, web beacons, and other tracking technologies to collect information about your browsing behavior on the Platform and to improve the quality of our services.

2.7. Information We May Collect from Third Parties: We may collect information from third parties, including third-party services (such as when you link, connect, or log in to our Services using your Google, Facebook, Instagram, or Twitter accounts) or other sources (such as contacts inviting you to use our Services or brands we partner with). This information may include:

• Contact Details: Your name, email address, mailing address, and phone number.
• Social Media Profile Information: Publicly available information on your social media accounts, such as your X or Instagram handle, profile description, and posts tagging @Larwise.

3. How We Use Your Information

We use personal information for the following purposes or as otherwise described at the time of collection:

3.1. Providing and Supporting Our Services: We use personal information to operate, maintain, and provide you with our Services. This includes:

• Allowing you to create an account and make purchases
• Facilitating financing solutions and processing payments.
• Delivering purchases and processing returns.
• Fulfilling our contractual obligations under our terms of use.

3.2. Communicating with You About Our Services:It is in our legitimate business interests to use personal information to:

• Respond to your requests and provide customer support.
• Communicate about our Services, including sending announcements, updates, security alerts, and administrative messages.
• Administer surveys, sweepstakes, and contests.

3.3. Improving, Monitoring, Personalizing, and Protecting Our Services: To keep our Services safe and improve user experience, we use personal information to:

• Understand your needs and interests and personalize your experience.
• Perform troubleshooting, testing, and research.
• Ensure the security of our Services.
• Investigate and protect against fraudulent, harmful, unauthorized, or illegal activities.

3.4. Research and Development: We use personal information for research and development, which includes:

• Analyzing and improving the Services and our business.
• Training our staff.
• Creating and using aggregated, de-identified, or anonymized data from personal information, which we may share with third parties for lawful business purposes.

3.5. Marketing and Advertising: We, our service providers, and third-party advertising partners use personal information for marketing and advertising purposes:

• Direct Marketing: Sending you direct marketing communications by email or other means, as permitted by law.
• Interest-Based Advertising: Engaging advertising partners to display ads around the web using cookies and similar technologies to collect information about your interactions over time and serve ads tailored to your interests.

We conduct marketing and advertising based on our legitimate business interests, except where consent is required. You can withdraw your consent at any time.

3.6. Compliance and Protection: We use personal information to:

• Enforce and comply with our terms and policies.
• Defend against legal claims or disputes.
• Protect rights, privacy, safety, or property.
• Audit internal processes for compliance.
• Enforce terms and conditions governing the Services.
• Prevent, identify, investigate, and deter fraudulent, harmful, unauthorized, unethical, or illegal activities.

3.7. Personalization: We may use your information to personalize your experience on the Platform, such as by recommending products that may be of interest to you based on your past purchases or browsing history.

Some processing is also necessary to comply with applicable laws, legal requests, and legal processes, such as responding to subpoenas or government requests, and maintaining transaction records.

4. Disclosure of Information

We share personal information with the following categories of recipients:

• Within Larwise: Sharing information among our internal teams.
• Service Providers: Companies and individuals that assist us in delivering our products, such as:
• Suppliers
• Payment service providers
• Logistics professionals
• Delivery and freight companies
• Professional Service Providers: Entities that help us operate our business and provide support services, including:
• Marketing companies (e.g., email and mobile marketing providers)
• Software vendors
• Consultants
• Advertising Partners: For interest-based advertising purposes.
• Government and Law Enforcement: Agencies and private parties when we believe it is necessary and appropriate to:
• Comply with legal processes, subpoenas, orders, or other legal or regulatory requirements.
• Enforce our terms of use or other policies.
• Pursue legal remedies or defend legal claims.
• Comply with the compliance and protection purposes described above.
• Business Transactions: Relevant participants in transactions such as:
• Corporate divestitures
• Mergers
• Consolidations
• Acquisitions
• Reorganizations
• Sales or other dispositions of all or any portion of the business or assets of, or equity interests in, Larwise (including in connection with bankruptcy or similar proceedings).

We may anonymize your personal information and share such anonymized data with third parties for any lawful purpose permitted by applicable laws.

5. Security

5.1. We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction.

5.2. However, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee the absolute security of your information.

6. Your Choices

6.1. Account Information: You can update or delete your account information at any time by logging into your account settings on the Platform.

6.2. Marketing Communications: You can opt out of receiving marketing communications from us by following the instructions in the communication or by contacting us at hello@larwise.com.

7. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on the Platform and updating the "Last Updated" date at the top of the policy.